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Bing's Holiday TV Campaign Attacks Google Shopping

November 30, 2012
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For some, it's the season of giving. For Bing, it's the season of attacking … Google that is. Bing has premiered a new TV commercial that calls out Google for recent changes it made to the Google Shopping section of its search engine, which essentially makes the section a pay-to-play zone. In the ad, a woman warns a friend who just bought a new pan he found on Google not to get "Scroogled."...


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Editor's Note : 5 Cross-Channel Retail Trends to Watch in 2012
December 2011 From Retail Online Integration
While you’re probably in the middle of the busy holiday season right now, 2012 is closer than you think. As you begin to look forward to the year ahead, I’ve put together a list of predictions for what cross-channel retailers can expect come next year.
Rob Wight, Channel Intelligence
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November 7, 2011 From ROI Report
Way before any stockings are hung by the chimney with care, online retailers should map out a strategy that will provide a competitive edge during the tough holiday selling season. These tips for winning in the fourth quarter can be employed at any time. However they have particular significance during the holidays when performance can make or break the year.


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