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Burberry Increases its Artificial Intelligence Quotient Via Personalization Feature

February 19, 2013
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Burberry, the British rainwear firm-turned-king of the fashion innovators, has announced two new concepts just in time for its Womenswear A/W 2013 collection. Made To Order with Smart Personalization brings a touch of the haute couture to its ready-to-wear customers, and allows them to order the outerwear pieces — that's coats and accessories — straight from the catwalk. They'll be delivered nine weeks after the runway show, with personalized engraved nameplates. ...

 

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Office Max and Office Depot Merger, photo via money.msn.com
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Rumors came out over the weekend that Office Depot Inc. and OfficeMax finally are considering a long-awaited and long-speculated merger. This will not be an easy merger, but it is one that will make the office supplies...
 
Jo-Ann marketing head to assume merchandising responsibilities
February 19, 2013 From Retailing Today
HUDSON, Ohio — Jo-Ann Fabric and Craft Stores has named Riddianne Kline SVP chief marketing and merchandising officer. In addition to retaining her current responsibilities overseeing both marketing and advertising for Jo-Ann, Kline will assume...
 

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