Cyber Monday reached $1.028 billion in online spending, up 16 percent versus a year ago, representing the heaviest online spending day in history and the first to surpass the billion-dollar threshold....
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Cyber Monday Sales Strong
November 30, 2010
From The Wall Street Journal
Online retailers experienced a sales surge Monday, capping off a holiday shopping week in which more Americans than ever decided to skip the mall and buy on the web.
'Cyber Monday'? Not Until December
November 29, 2010
From CNN
Five years ago, Shop.org published a press release:
"While traditional retailers will be monitoring store traffic and sales on Black Friday (the day after Thanksgiving), online retailers have set their sights on something different: Cyber Monday, the Monday after Thanksgiving, which is quickly becoming one of the biggest online shopping days of the year."
Ta-dah! The term "Cyber Monday" was born.
The only problem: It's mostly a marketing gimmick, according to consumer electronics experts and an online metrics tracker.
Cyber Monday has never been the biggest day of the year for online retail sales