The shopping season's biggest online holiday was more popular than ever yesterday as consumers rushed to the web for exclusive Cyber Monday deals. Online traffic was up 43 percent from last year, says content delivery network Akamai, and online sales were up 18 percent over Cyber Monday 2010 as of 9 p.m. ET, says IBM Smarter Commerce, a web performance analytics firm for 500 of the largest retail websites....
More Suggested Content:
Mobile's Role in the In-Store Shopping Experience Growing, Survey Finds
July 21, 2011
From Melissa Campanelli
I came across a very interesting report this week from White Horse, a digital marketing agency based in Portland, Ore. The Future of In-Aisle Mobile: A Framework for Consumer-Centered Innovation found that 84 percent of smartphone users have engaged in some type of in-store mobile activity related to shopping.
Mobile Retail Traffic to Double This November
November 10, 2011
From eM+C Weekly
The question still remains: Is 2011 the year of mobile? The answer could be decided based on the month of November alone.
The IBM Coremetrics Benchmark study forecasts that during November, thanks in large part to Black Friday and Cyber Monday, 15 percent of the U.S. population will visit a retailer's website via a mobile device.