More Suggested Content:
Anti-Amazons Invade E-Commerce Scene
February 21, 2011
From TheStreet
While traditional e-commerce retailers like Amazon and eBay tout their massive catalogs with millions of products as selling points for consumers, a host of new start-ups are looking to do just the opposite: make buying decisions easier by limiting choice.
Facebook Ad Performance Dismal
February 17, 2011
From eMarketer
eMarketer estimates marketers around the world will spend $6 billion advertising on social networks this year, and the return on that investment will be a bigger question than ever. Many ad performance metrics have long been low on social networking sites, suggesting internet users simply do not want to click on ads while they’re socializing with friends and family. But how useful are measures of average performance to real-world marketers when so many variables can affect ad performance?
Social Media ROI
Email Marketing that Works (2nd Edition)
