In a surprising twist, older consumers plan on doing more shopping online this holiday season than younger consumers, according to a new study of consumer holiday online shopping plans from Velaro, a provider of live chat software. In addition, lower-middle class households plan on doing the most online shopping. In a survey of 10,012 consumers, 53 percent of respondents plan on doing at least 25 percent of their holiday shopping online with the older demographic (ages 55-64) planning on doing the most holiday shopping on the web.
...
More Suggested Content:
eBay, Others Watching Apple Credit Card Lawsuit
November 7, 2012
From Auctionbytes.com
On November 7th, California's Supreme Court is set to hear arguments in a lawsuit concerning Apple and interpretation of the Song-Beverly Credit Card Act. At issue will be a fundamental question of ecommerce and transactions: does the Act, which was...
Neiman Marcus to Launch International Shipping for E-Commerce Customers
November 7, 2012
From Chain Store Age
Neiman Marcus Group said Tuesday it's launched international shipping and payment options for online sales via a relationship with global e-commerce expansion platform FiftyOne Global Ecommerce. The move will allow Neiman Marcus, which has only a domestic brick-and-mortar presence, to expand its online reach to 100-plus countries.
Managing the New Customer Relationship: Strategies to Engage the Social Customer and Build Lasting Value
Valuable Content Marketing
