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Ralph Lauren Home Develops Voice Through Separate Pinterest Account

June 23, 2014
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Lifestyle brand Ralph Lauren is putting a focus on its home furnishings line with a new separate Pinterest account. Ralph Lauren Home used to be represented on the social network with a board on the brand's general profile. Giving this collection its own space on Pinterest will enable Ralph Lauren Home to better organize its content and speak to...

 

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The Pay Gap Between Retail CEOs and Store Employees Will Astound You
June 3, 2014 From Racked
There's been a lot of talk recently about the eyebrow-raising pay gap between retail company CEOs and the store employees below them. At last week's Code Conference, Wal-Mart's CEO (who reels in $10 million per year) said he was no different then Wal-Mart's store employees, including the 30,000 who are paid at minimum wage. Two days before that, the Los Angeles Times ran an unforgiving piece on the subject, saying that "… many CEOs now pull down so much more than their own employees that it's an ugly insult to working families." 
 
New J.C. Penney Logo
Roger Farah Leaves Ralph Lauren — Is J.C. Penney in His Future?
May 13, 2014 From Forbes
I think that Roger Farah (62) has another career in his future plans. It's just been announced the he would leave Ralph Lauren Corporation after spending 14 years as president and chief operating officer. Most recently he was executive vice chairman. In 2013, he turned over the reins of the company to Jackwyn Nemerov and has been phasing out of the daily operation of the company since that time. I'm speculating, but I think it's possible that this fall Mr. Farah will join J.C.Penney as the successor of Myron (Mike) Ullman III. 
 

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The Research Division of the Target Marketing Group, DirectMarketingIQ (www.directmarketingiq.com) is the marketers’ go-to resource. Publishing books, special reports, case studies and how-to-guides, it opens up a new world to those who seek more information, more ideas and more success stories in order to boost their own marketing efforts. DirectMarketingIQ has unparalleled access to direct marketing data – including the world’s most complete library of direct mail as well as a massive library of promotional emails across hundreds of categories – and producly produces content from the most experienced editors and practitioners in the industry.

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