During the manic shopping period around the Thanksgiving holiday, sometimes refered to as "Cyber Week," there was a huge jump in the number of emails opened on mobile devices compared to the same period in 2011. Knotice analyzed over 2.8 million emails and found a 50 percent increase in the number opened from a mobile device during the Thanksgiving retail frenzy period. Overall, 45 percent of emails sent by retailers were opened on a mobile device, including tablets....
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H&M Launches Global Clothing Collection and Recycling Program
December 6, 2012
From Green Retail Decisions
H&M is the first fashion company to launch a clothing collecting initiative worldwide, which begins in February. At that time, customers will be able to hand in used garments in H&M stores in all 48 markets. "Our sustainability efforts are rooted in a dedication to social and environmental responsibility. We want to do good for the environment, which is why we are now offering our customers a convenient solution to be able to leave their worn out or defective garments with H&M," said Karl-Johan Persson, CEO of H&M.
Black Friday, Cyber Monday Performance Shows Opportunity for Retailers to Stand Apart
December 4, 2012
A STELLAService evaluation of customer service performance over the busy stretch of Black Friday through Cyber Monday reveals some insights into how retailers prioritize their customer service efforts. For example, J.C. Penney ranked near the bottom of the pack last year in phone and email support. With a new chief executive in place this year, however, the company clearly placed an emphasis on improving phone support during the holidays, besting the rest of the field in time to reach a customer service agent (average time of 22 seconds).