Follow us on
Connect
Advertisement
 

Sears’ Big Data Initiatives Shorten Project Timelines Up to 70%

January 21, 2013
Get the Flash Player to see this rotator.
 

Even in today's data-hungry analytics environment, collecting and keeping every tiny granule of retail data — down to the level of each individual transaction and web click — might seem like overkill. But Sears Holdings has discovered that data storage costs have gotten low enough, and analytical tools have grown powerful enough, that this approach to big data has shortened the time needed for analytics projects by 60 percent to 70 percent, while also improving promotion conversions, lowering inventory levels and boosting sales.


...

 

More Suggested Content:

Sears_logo_small
Sears’ Big Data Initiatives Shorten Project Timelines Up to 70%
January 21, 2013 From RIS News

Even in today's data-hungry analytics environment, collecting and keeping every tiny granule of retail data — down to the level of each individual transaction and web click — might seem like overkill. But Sears Holdings has discovered that data storage costs have gotten low enough, and analytical tools have grown powerful enough, that this approach to big data has shortened the time needed for analytics projects by 60 percent to 70 percent, while also improving promotion conversions, lowering inventory levels and boosting sales.


 
Sears, NBA Team Up
January 14, 2013 From License
The National Basketball Association has announced Sears as the title sponsor of its Shooting Stars competition, part of State Farm All-Star Saturday Night. In addition to exposure onsite and during the primetime broadcast of the shooting competition, the...
 

SPONSORED CONTENT

MORE ON E-COMMERCE >>

FROM THE BOOKSTORE

A guide to delivering a better user experience through A/B testing: Offers best practices and lessons learned from over 100,000 experiments run by over 2,000 Optimizely customersDetails a roadmap for how to use A/B testing to personalize your customer's web experience and a practical guide to start A/B testing todayAuthors Dan Siroker and Pete Koomen are cofounders of Optimizely.com, an user-friendly testing system that more than 2,000 organizations use A/B Testing: The Most Powerful Way to Turn Clicks Into Customers

A guide to delivering a better user experience through A/B testing:
Offers best practices and lessons learned from over 100,000 experiments run by over 2,000 Optimizely customersDetails a roadmap for how to use A/B testing to personalize your customer's web experience and a practical guide to start A/B testing todayAuthors Dan...

ORDER NOW

One of the only books for fundraisers on monthly giving! Tips on how to make monthly giving work alongside other fundraising effortsHow to acquire monthly donors through different channels such as email, social media, direct mail, television and radioAnd much, much more! Monthly Giving: The Sleeping Giant

One of the only books for fundraisers on monthly giving! Tips on how to make monthly giving work alongside other fundraising effortsHow to acquire monthly donors through different channels such as email, social media, direct mail, television and radioAnd much, much more!...

ORDER NOW

 

COMMENTS

Click here to leave a comment...
Comment *
Most Recent Comments: