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Smartphone-Only Mobile Commerce Up 221% on Thanksgiving, 128% on Black Friday

November 27, 2012
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The numbers keep rolling in: mobile commerce startup Branding Brand released new reports detailing holiday shopping sales on mobile devices, but unlike the other e-commerce reports which came out over the holidays, this one only includes data on commerce sites where the experience has been specifically tailored for smartphones. It also only looks at smartphones, to be clear, and doesn't lump tablets into the "mobile" category....

 

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Wayfair.com Reports 37% Increase in Thanksgiving Weekend and Black Friday Sales, More than Doubles Percent of Revenue from Mobile
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BOSTON, Nov. 26, 2012 /PRNewswire/ -- Wayfair.com, the largest online retailer of home products and furnishings, today announced record-breaking Black Friday sales. The company reported more than $3.5 million in Black Friday sales, and a 37% increase in...
 
Rue La La Reports Record Breaking Thanksgiving Day Sales
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BOSTON, Nov. 23, 2012 /PRNewswire/ -- Leading private sale site Rue La La announced today that it recorded record-breaking Thanksgiving Day sales and traffic across online and mobile. The company reported a more than 75% increase in mobile sales over last...
 

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