OK, suspend your disbelief just for a moment and hear me out. In 1999, Joe Pine and James Gilmore, authors of "The Experience Economy" predicted that we were entering an era where intense commoditization of goods left retailers with only one alternative - the need to design and stage unique and memorable experiences that are so good they justify charging an admission. So far, this hasn't really materialized beyond the gates of Disney World, but the question is, has the time finally arrived?
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What if Best Buy Charged Admission?
January 21, 2013
From Retail Customer Experience
OK, suspend your disbelief just for a moment and hear me out. In 1999, Joe Pine and James Gilmore, authors of "The Experience Economy" predicted that we were entering an era where intense commoditization of goods left retailers with only one alternative - the need to design and stage unique and memorable experiences that are so good they justify charging an admission. So far, this hasn't really materialized beyond the gates of Disney World, but the question is, has the time finally arrived?
Best Buy Gets in on Third-Party Swap
January 18, 2013
From Retailing Today
Best Buy has partnered with Listia, a web and mobile marketplace where customers can trade used items for new ones. According to the agreement terms, Listia will enable customers to trade their used items for new Best Buy products via its Rewards Store.
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