Retail Online Integration

You will be automatically redirected to retailonlineintegration in 20 seconds.
Skip this advertisement.

Advertisement
Advertisement
 
 

Industry Eye : Catalogers' Updates, People on the Move and More

April 2009 By Joe Keenan
Get the Flash Player to see this rotator.
 
Catalogers’ Updates
Lane Bryant: The women’s plus-size specialty apparel retailer has launched a new fashion retail catalog. The catalog was mailed to 3 million existing customers beginning in March. Lane Bryant, which isn’t connected with the former Lane Bryant catalog that Redcats USA (and before that, Brylane) used to operate, also unveiled a new toll-free number to handle orders and customer service inquiries, joining its retail stores and e-commerce site. The new catalog conveys a fashion-inspired look with a new attitude and bright colors.

Sears: The retailer has acquired Delver Ltd., an Israel-based search engine platform provider. The move continues Sears’ push into online services following its corporate restructuring a year ago. While terms of the deal weren’t announced, Sears is thought to have gotten a good deal as the Israeli startup company was on the verge of shutting down after failing to raise $6 million (U.S.) in capital.

Lenox Group: The china, tabletop and giftware marketer’s acquisition by the private investment firm Clarion Capital Partners has been completed. The “New Lenox,” which includes the Lenox, Dansk, Gorham and Department 56 brands, will now operate outside of Chapter 11 bankruptcy protection. Peter Cameron, former Waterford Wedgwood and All-Clad Metalcrafters CEO, will assume the position of chairman and CEO of New Lenox.

Financial Briefs
Macy’s: The retailer reported that overall sales for February decreased 9.3 percent compared with the prior February’s sales. A bright spot for the company was its e-commerce sales, which combine Macys.com and Bloomingdales.com; they surged 16.2 percent in February.

J.C. Penney: Despite beating company forecasts, the retailer’s February sales still fell 7.2 percent from the previous year. Comparable store sales dropped 8.8 percent in the month.

Coldwater Creek: The struggles for the catalog/multichannel retailer of women’s apparel, gifts, jewelry and accessories continued in the fourth quarter, as total sales decreased $63.2 million. Direct sales were part of the problem, finishing the quarter down $35.8 million, while comparable store sales declined 21.4 percent.

Golfsmith: The catalog/multichannel retailer of golf and tennis equipment, apparel and accessories saw its fourth quarter net revenues slip 14.1 percent to $67.8 million compared to $79 million for the same period in the prior year. These revenues reflect a 17.3 percent decrease in comp. store sales and a 23.1 percent decrease in net revenues for its direct/catalog/
online channel.

Cabela’s: The outdoor sporting goods catalog/multichannel retailer was hurt in the fourth quarter by soft sales in its direct division, leading to a 12 percent drop in profits. While retail store sales rose 6.9 percent in the quarter, direct sales fell 8.2 percent. The company reported a 13 percent drop in annual profits for 2008.

PEOPLE ON the Move
Vermont Teddy Bear: The cataloger of teddy bears and other direct-to-consumer gifts has named John Gilbert as its new president/CEO. Gilbert also is responsible for managing Vermont Teddy Bear’s sister companies, PajamaGram and Calyx Flowers. He comes to Vermont Teddy Bear from The TJX Cos., where he most recently served as executive vice president and chief marketing officer. He also held senior-level marketing positions at Dunkin Donuts, YUM!, Carlson Restaurants Worldwide and PepsiCo.

Brookstone: The gadgets catalog/multichannel retailer has shuffled its senior management. Louis Mancini stepped down as president/CEO and is relinquishing his seat on the company’s board of directors. Upon his departure, Philip Roizin has taken over as interim president/CEO and a director of the company. Roizin previously served as Brookstone’s executive vice president, finance and administration, for more than 12 years. As of press time, a permanent CEO had not been named.

CDW: The B-to-B retailer of technology products and services for business, government and education has named Collin Kebo as its new vice president, financial planning and analysis. Kebo joins CDW from PepsiCo, where he held a variety of senior finance positions, most recently as vice president of sales finance for PepsiCo’s warehouse delivered products. At CDW, he’s responsible for providing financial leadership recommendations and business decision support for leaders across CDW.


 

SPONSORED CONTENT

MORE ON MANAGEMENT ISSUES >>

FROM THE BOOKSTORE

<P>“Blanchard is demanding. He won’t allow you to flip through this book, nod your head, and leave. If you’re in, you’re going to have to invest to get your rewards.” <BR><STRONG>--Chris Brogan</STRONG>, president of Human Business Works <BR><BR>“Social media isn’t inexpensive; it’s different expensive. The human effort required to do it right is significant, and not knowing precisely how social media helps your business and how to gauge that progress is a dereliction of duty. In <EM>Social Media ROI</EM>, Blanchard provides the missing playbook for sensible, sustainable, profitable social communication. It’s about time.” <BR><STRONG>--Jay Baer</STRONG>, coauthor of <EM>The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter, and More Social <BR></EM><BR>“<EM>Social Media ROI</EM> gets down to the heart of the matter: How will social communications positively impact my organizational goals? Olivier takes us through a journey starting from the start, creating a strategy to achieve objectives, and in turn, the means to measure return on investment. If you want to get serious about online communications, you can’t go wrong with <EM>Social Media ROI</EM>.” <BR><STRONG>--Geoff Livingston</STRONG>, author of <EM>Welcome to the Fifth Estate</EM> and <EM>Now Is Gone</EM> <BR><BR>“Olivier explains the intricacies of building a social media-influenced company for every layman to understand. It is important to understand reach, attention, and influence for social media ROI. This is the book to help with that understanding.” <BR><STRONG>--Kyle Lacy</STRONG>, principal at MindFrame (yourmindframe.com) and author of <EM>Branding Yourself <BR></EM><BR>“Ladies and gentlemen, the social media code has officially been cracked. In <EM>Social Media ROI</EM>, Blanchard reveals how companies can apply the massive power of social media to achieve equally massive results. Incredibly practical, yet supremely enjoyable, this book offers a clear roadmap to growing your revenue in the dizzying world of tweets and retweets, likes and shares, connections and comments.” <BR><STRONG>--Sally Hogshead</STRONG>, author of <EM>Fascinate: Your 7 Triggers to Persuasion and Captivation</EM> <BR><BR>“If you know Olivier, you know he goes beyond the bullshit. He ‘gets it.’ This book will put you in the mindset to successfully plan and achieve real business objectives with social media. It’s a hard fact that good business decisions depend on real results. Olivier avoids the fluff with clear-cut ideas that will help you produce results.” <BR><STRONG>--Brandon Prebynski</STRONG>, social media strategist <BR><BR><STRONG>Use Social and Viral Technologies to Supercharge Your Customer Service! <BR></STRONG><BR>Use this book to bring true business discipline to your social media program and align with your organization’s goals. Top branding and marketing expert Olivier Blanchard brings together new best practices for strategy, planning, execution, measurement, analysis, and optimization. You will learn how to define the financial and nonfinancial business impacts you are aiming for--and achieve them. <EM>Social Media ROI</EM> delivers practical solutions for everything from structuring programs to attracting followers, defining metrics to managing crises. Whether you are in a startup or a global enterprise, this book will help you gain more value from every dime you invest in social media. </P> Social Media ROI

“Blanchard is demanding. He won’t allow you to flip through this book, nod your head, and leave. If you’re in, you’re going to have to invest to get your rewards.”
--Chris Brogan, president of Human Business Works

“Social media isn’t inexpensive; it’s different expensive. The human effort required to do


...

ORDER NOW

Available as a PDF.<BR> <BR>A guide to prospecting, lead generation, building an Opt-in database, tracking, social media integration, deliverability, mining content and balanced creative. While email marketing has reached maturity, there’s still plenty of life in this channel — if used wisely. <BR><BR>That’s the focus of this new guide to email marketing, with articles devoted to best practices for prospecting; continuing to build and refresh your opt-in file; how social and email work together; generating relevant content; keeping your messages safe from spam filters and junk-mail folders; and more. <BR><BR>Are you searching for ways to create stronger email marketing campaigns? <BR><BR>The DirectMarketingIQ and Target Marketing editorial teams have been researching, writing and collecting expert advice from industry leaders about how to create top-notch email marketing campaigns for years. <BR><BR>We’ve compiled this information and made it easy for you to find all in one place, with our easy-to-read report – <EM>Email Marketing That Works (2nd Edition)</EM>. Email Marketing that Works (2nd Edition)

Available as a PDF.

A guide to prospecting, lead generation, building an Opt-in database, tracking, social media integration, deliverability, mining content and balanced creative. While email marketing has reached maturity, there’s still plenty of life in this channel — if used wisely.

That’s the focus of this new guide to email



...

ORDER NOW

 

COMMENTS

Click here to leave a comment...
Comment *
Most Recent Comments: