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6 Steps to Mobile Email Marketing Success
April 15, 2010
From Webinars & Virtual Events
Have you already implemented a mobile email marketing plan? Maybe you're about to? Either way, this webinar is for you.
Join Michael Becker, who
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Web Budgeting: What Makes Sense Right Now, Part 2 of 3
December 2008
From Tips and Strategies
As I continue with part two in our three-part series examining how catalogers should adjust their marketing budgets to account for an influx of Web traffic and buyers, this week I provide a list of Web programs that catalogers should consider investing in. (For part 1, and a recap of how catalog/multichannel merchants can begin the process of planning their Web marketing budgets, click here.) The following online programs have proven worthwhile for catalogers to invest resources in: * Search engine optimization (SEO) solutions have become a big part of most catalogers’ marketing programs because paid and natural search are proving profitable and scalable.