Search results for Yahoo! Search Marketing
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Found 47 item(s). Displaying 1-15
February 3, 2012 From ROI Report
Before the 2010 Super Bowl, what was the most watched television show? Surprisingly, it was the final episode of "M-A-S-H." The record stood for over 25 years, even with a growing population. In 1983 there were essentially three networks, so the television audience didn’t have many choices. This was a marketer’s dream. Not only could you reach a massive audience, but you could count on these significant shared experiences as common points of reference.
January 26, 2012 From eCommerceBytes
Yahoo Stores rolled out its first release of the year with a number of enhancements, including new ways to let customers know about its "Saved Cards" feature. Saved Cards lets customers go through checkout without having to re-enter their payment and billing address information every time they shop at a...
November 30, 2011 From BBC News
A U.S. judge has ordered Google, Yahoo, Twitter and Facebook, among others, to delist domain names linked to websites selling counterfeit goods. It represents a significant step in the ongoing battle against the sale of fake items online....
November 1, 2011 From Retail Online Integration
A compilation of this year’s best and brightest ideas in our annual 50 Best Tips issue.
3 Tips to Take Your Email Marketing Program to the Next Level
November 1, 2011 From Retail Online Integration
November 1, 2011 From Retail Online Integration
By consistently producing the highest return on investment of any marketing vehicle, it’s easy to see why email is a part of most every marketer’s toolbox. The challenge is getting your email message to stand out among the clutter. That encompasses a number of factors, including first and foremost getting your message delivered. After that, catchy subject lines, relevant content, enticing offers, great creative, among other things will determine whether your message connects with consumers.
An E-Commerce Holiday Checklist, Part 2
September 2011 From Retail Online Integration
In the July/August issue of Retail Online Integration, I discussed how important merchandising, strong navigation, instigated chat and customer reviews will be to achieving online selling success this holiday season. Here are five more things you should consider doing with your e-commerce site before it's too late.
September 2011 From Retail Online Integration
In the July/August issue of Retail Online Integration, I discussed how important merchandising, strong navigation, instigated chat and customer reviews will be to achieving online selling success this holiday season. Here are five more things you should consider doing with your e-commerce site before it's too late.
August 23, 2011 From cnet news
Facebook and Twitter both broke records last month with the highest number of visitors seen by both sites, according to data released by comScore. For the month, Facebook was the fourth most visited website in the U.S., behind Google, Yahoo, and Microsoft.
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Etsy CEO Chad Dickerson Names Replacement CTO
August 8, 2011 From Auctionbytes.com
Now that Etsy CTO Chad Dickerson is in the role of CEO, replacing founder Rob Kalin in July, the company had to find someone to oversee the technology. Dickerson looked no further than his own team, recruited from his alma mater, Yahoo. Dickerson named VP of Engineering Kellan Elliott-McCrea his...
August 8, 2011 From Auctionbytes.com
Now that Etsy CTO Chad Dickerson is in the role of CEO, replacing founder Rob Kalin in July, the company had to find someone to oversee the technology. Dickerson looked no further than his own team, recruited from his alma mater, Yahoo. Dickerson named VP of Engineering Kellan Elliott-McCrea his...
June 16, 2011 From ROI Report
In a session yesterday at the Internet Retailer Conference & Exhibition in San Diego, Brandon Proctor, vice president of marketing at Build.com, and Jared Blank, vice president of e-commerce at Tommy Hilfiger, discussed how their brands have benefited from retargeting.
May 2011 From Retail Online Integration
In today's cross-channel retail environment, a holistic approach to making any investment decisions — especially when it comes to choosing an e-commerce provider — is the name of the game. The process of choosing the right partner for your business can be a daunting one. H
Survey Shows Subscribers Eager to Open Daily-Deal Emails
April 14, 2011 From eMarketer
The hype around daily-deal websites and mailings, and the rush of established online companies like Google and Facebook to get into the space, has some industry watchers wondering whether consumers will quickly tire of the offers. ...
April 14, 2011 From eMarketer
The hype around daily-deal websites and mailings, and the rush of established online companies like Google and Facebook to get into the space, has some industry watchers wondering whether consumers will quickly tire of the offers. ...
March 15, 2011 From The ROI Report
Over the past three weeks, there's been a spate of discussion in the search engine marketplace about the reduced quality of Google's natural search results. The discussion has centered around two key issues:
February 22, 2011 From The Wall Street Journal
Deals website Groupon appears to be making preparations to start operations in China, a move that could shake up the market for group buying, even though challenges lie ahead for the young U.S. company....
February 18, 2011 From Savane
Savane has branched out from its previous traditional, print-based marketing campaigns and launched an exciting new interactive initiative sure to get the men’s bottoms brand some attention....
January 31, 2011 From The ROI Report
Mobile applications can be exciting, even essential tools, but the majority fall short when it comes to getting consumers to download them. Is the hype greater than the apps themselves? My company wanted to find out, so it recently conducted a national study to help marketers better understand who uses mobile apps and what makes an app a "favorite."
