
More On E-commerce
August 2010
More and more, traditional media sites and magazines are entering the world of e-commerce, while more and more e-tailers are offering content that's very similar...
August 2010
PROBLEM: Onlineshoes.com, an online retailer of women's, men's and kids' shoes and apparel, wanted to capture lost sales from consumers who either abandoned...
August 2010
Launched on June 23, 2009, as an online marketplace not unlike eBay, Alice.com enables CPG manufacturers to sell their household essentials — think toothpaste, laundry...
When integrated, search engine marketing (SEM) and online display advertising can deliver far greater results than the same campaigns planned in isolation....
How do you get the result you want out of your redesign or upgrade project? Start by avoiding the common mistakes that lead to costly...
July 27, 2010
As temperatures across the US have skyrocketed this summer, searches for warm weather fashion products have also soared. In the last month, searches for warm...
July 26, 2010
How do I convince my boss that affiliate marketing is necessary and important, providing a significant return on investment?...
July 21, 2010
Problem: Lead Apparel, a retailer of men’s, women’s, children's and even baby clothing, as well as accessories, totes and luggage, wanted to launch an e-commerce...
July 21, 2010
Lunchtime wouldn't be nearly so fabulous for budget-conscious fashionistas if it weren't for Alexis Maybank and Alexandra Wilkis Wilson. The duo joined forces in 2007...
July 20, 2010
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