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E-COMMERCE

Trends, news and analysis on all topics related to selling products online, including email, mobile, SEM/SEO, social media, affiliate marketing, software, technology and more.

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Bringing Digital Analytics to Main Street Retailers

Rudd Davis August 28, 2014

In 2010, Rudd Davis helped start a business that developed a technology platform to let hotels deliver personalized content to guest phones. At the same...

Retailers Urged to Defend Against ‘Backoff’ POS Malware

Brick and Mortar Retail August 28, 2014

A payment card industry security consortium warned retailers on Wednesday of the urgency to secure their systems against "Backoff," a malicious software program that steals...

Want Loyal Customers? Personalize Your Offers

e-commerce August 27, 2014

Findings from a recent survey from Salesforce ExactTarget Marketing Cloud and Forrester Consulting confirmed what many retailers already knew or strongly suspected: the ability to deliver personalized...

Duane Reade Stores Will Be Co-Branded With Walgreens

Duane_reade August 25, 2014

New York City's iconic Duane Reade drugstore nameplate looks like it's getting downgraded. At a new store on Seventh Avenue just north of 34th Street,...

How Modcloth Built a Culture of Tech Experimentation

ModCloth_logo August 22, 2014

In the short history of fashion e-commerce, Modcloth is something of a dinosaur. Launched in 2002 in Pittsburgh, the site quickly endeared itself to a...

Zappos, MapMyFitness Will Tell You When You Need New Running Shoes

August 20, 2014

Zappos and training app MapMyFitness are teaming up to ensure runners are never logging miles on worn-out shoes. The two companies announced last week a...

Should You Bank on Bitcoin?

Bitcoin logo August 19, 2014

While Bitcoin has been having somewhat of a renaissance as of late — more mainstream brands are allowing consumers to use the virtual currency as...

A Guide to E-Commerce Replatforming

eTail 2014 August 15, 2014

To help retailers make the migration to a new e-commerce platform as seamless (and painless) as possible, a panel of retail technology experts — Jason...

Tagging Up: How to Make RFID Adoption a Retail Reality

Melanie F. Nuce August 12, 2014

Omnichannel commerce has turned the controlled linear retail supply chain upside down and inside out, shining a spotlight on retailers’ strengths and weaknesses and exposing...

3 Reasons I’m Obsessed With Net-A-Porter

Net-A-Porter August 8, 2014

OK, as a journalist, I’m not supposed to show any allegiance to a brand. I'm supposed to be unbiased and straightforward with just the...

 
 
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