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E-COMMERCE

Trends, news and analysis on all topics related to selling products online, including email, mobile, SEM/SEO, social media, affiliate marketing, software, technology and more.

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How Enterprise Search Helps Spread Holiday Cheer

Diane Berry 1, Coveo December 16, 2014

The search bar is commonly overlooked by website designers, retailers and marketers. This is troubling considering that it's often the first thing that visitors go...

Why and How to Use Social Login to Win Customers

Ken Burke December 11, 2014

Social login — the ability to use social network profiles from Facebook, Google+, LinkedIn, Twitter and others for online registration in a few clicks —...

6 Ways to Increase Sales Through Email Marketing This Holiday Season

Erik Harbison Headshot December 8, 2014

The 2014 holiday season is upon us and, as the saying goes, it's the most wonderful time of the year. With just over three...

12 Things Your Affiliate Program Should Be Doing This Holiday Season

Meghan Schwartz Joseph December 8, 2014

Making sure that your affiliate program is prepared for the holiday season is critical to making the most of this high-traffic time. Follow these 12...

Target Turns its Stores Into One Big Mobile Game for the Holidays

Target_logo_small December 4, 2014

After what most would consider a brutal holiday shopping season last year thanks to a well-publicized data breach, Target is rebounding with a slew of...

Meet Amazon's Busiest Employee — The Kiva Robot

Amazon logo December 2, 2014

Amazon.com employee Rejinaldo Rosales used to wander stacks of shelves to pick up merchandise for orders before finally returning to his station to place them...

B-to-B Insights : Think Small Data

George Hague, HAGUEdirect December 2014

When I was in school, there was a guy on our basketball team who could dunk like it was nobody's business. Left hand, right...

Case Study : Negotiation Tool Helps Drive Conversions for Sears Hometown and Outlet Stores

Sears Hometown and Outlet December 2014

PROBLEM: Sears Hometown and Outlet Stores (SHOS), a spinoff business of former parent Sears Holdings Corp, sought to minimize abandoned carts on its website....

Live Coverage of Black Friday, Cyber Monday Email Trends

Email Marketing November 28, 2014

Email volume will continue to trend downward over the next couple hours followed by a mid-afternoon bump. Are your remails ready? Here are a few...

How Nordstrom Ensures its Website Will Perform at 100% This Holiday Season

Gopal Brugelette, Nordstrom November 25, 2014

It's a scenario that's unfortunately all-too-common for retailers: You create an exciting sale or product event during the busy holiday season, and a flood...

 
 
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