Follow us on


Strategies and techniques ranging from mobile payments to location-based marketing and everything in-between to help retailers conquer the small screen.


RSS More On Mobile

CVS Caremark Bets on Mobile Innovation to Extend Stores Reach

CVS logo August 26, 2014

CVS Caremark is intently focused on building its pharmacy business, with mobile playing a key role in helping customers manage their prescriptions while ensuring ongoing...

QVC Tops Mobile Mystery Shopping Index

QVC's logo August 21, 2014

the e-tailing group's fifth annual Mobile Mystery Shopping Index sought to identify the retailers that are excelling at giving consumers the best mobile shopping experience....

Cover Story : Retail Mobile Strategies for the Holiday Season

Chris Mason August 2014

Holiday 2014 is right around the corner, and it's going to be mobile. For the first time ever, according to Branding Brand's Mobile Commerce Index,...

Lord & Taylor Deploying Beacons in North American Stores

Lord & Taylor's logo July 29, 2014

HBC Department Store Group announced yesterday it's deploying the Swirl in-store beacon marketing platform to deliver digital experiences to consumers’ smartphones while they shop in...

Retailers Fighting 'Funk' Every Way They Can

Fendi Pop Up Shop July 25, 2014

Ever since Container Store Group CEO Kip Tindell said retail is in a "funk," investors have been trying to get a fresh read on the consumer....

J.C. Penney, Macy's, Sears Flexing BTS Muscles

New J.C. Penney Logo July 18, 2014

It may seem like summer just got here, but for the nation's largest retailers, the fierce fight for back-to-school (BTS) bucks is already on. J.C....

Reaching the Millennial Consumer

Stacy DeBroff July 18, 2014

Despite becoming a prime focus of retailers, millennials remain among the least understood consumer sectors. To gain more in-depth insight into millennials, Mom Central Consulting...

JackThreads Mobilizes Pop-Up Shops for Personalized Shopping Experiences

JackThreads July 14, 2014

Online men's apparel retailer JackThreads, which has been known to set up temporary physical locations to drive real-world sales, is mobilizing the concept of a...

Lilly Pulitzer Launches Mobile POS for In-Store Sales

Lilly Pulizter June 4, 2014

Last month, retail and design chain Lilly Pulitzer announced a new addition to its eight In The Pink Stores. Pulitzer piloted this innovative program in...

Fast Retailing Brand Debuts 20-Second Mobile Shopping

Fast Retailing June 2, 2014

Fast Retailing Co.'s Comptoir des Cotonniers division, a French fashion brand, has launched a new service, Fast Shopping, which allows European shoppers to purchase items...