• Presented By: Retail Online Integration and eM+C
• Duration: One hour
• Speakers:
Anthony Modano, Vice President, Design & Marketing, Work N' Gear;
John Mulliken, Vice President, Strategic Initiatives, CSN Stores
• Moderator:
Joe Keenan, Senior Editor, ROI and eM+C
• Click Here:
Social Marketing and Commerce Retail Case Studies (Fall 2011 Retail Marketing Virtual Show session)
Click above/below to view this webinar, originally offered as a session at the Fall 2011 Retail Marketing Virtual Conference & Expo.
By now everyone has heard that having a social media presence is critical to the success of their retail business. But do they know why? This session will help answer that question by providing real-world examples from retailers who have effectively used social media to engage customers and prospects, as a customer service forum, a customer acquisition tool and, most importantly, a sales driver.
Tune in to this session to learn the following:
* strategies for selling products on Facebook;
* how promotions fit into retailers' social marketing plans;
* tactics for integrating social media into your other customer touchpoints; and
* much more.
Click here to view this session today.
